Trigger Success

Sig Sauer | Badass'D Biz+InkWhat did you do when you sat down to your computer this morning? Did you check Facebook? I did. Did you check email? I did.

Did you have to pull your head back into the game 9M times during the day because you kept getting lost in the shiny objects? I did.

Triggers Matter

Cialdini called this phenomena "click-whirr": The things that trigger our actions. In advertising, click-whirrs are the things that trigger us to buy.

In productivity, your click-whirr is the things you do to get your work going.

So, it doesn't make sense to let email, social media, or unnecessary to-dos lead your day. Those are Loss Triggers. You want to set up triggers that will gear your brain for getting shit done.

You want to create success triggers. 

Triggering Success

By skipping the things that distract you, you bring clarity and focus to your work. By doing things that prep your mind for the work ahead, you lessen the chances of getting lost chasing squirrels. Here are some ideas to get you thinking and focused instead:

1. Exercise. Use the endorphins that your body produces to think more clearly, to focus, and to power through. 2. Reading. If you're a writer, you may want to start your productivity reading some of the great writers that impact your emotion so you can channel their inspiration. 3. Taking notes. You can hone what you need to do by taking notes about what you want to accomplish to help you focus on your tasks ahead. 4. Walking. Going for a walk is an excellent way to get your clarity back. 5. Taking a shower. Self-explanatory. And use your scuba board to take notes or write them on your shower walls because you KNOW the ideas flow as soon as the water does.

Creating Your Triggers

Right now, what you already do is a habit. That means it's something you're going to have to break. And breaking habits SUCK. Focus, instead, on creating a new habit.

1. Decide what your trigger is going to be. 2. Write it down on a post-it note. 3. Stick that note on your keyboard everyday when you finish for a month so that everyday, when you sit down to work, you see the reminder until it's engrained. 4. Make sure you follow through with that trigger and flow straight from it into your work routine. Every time. 5. Enjoy your new focus and your new gains. Enjoy your successes.

There, you're losing time and focus by letting Loss Triggers start your day. Create your Success Triggers to create success.

What did you do when you first sat down to work today? Let me know in the comments!

Thanks for reading...kick ass today!

Tania Dakka |Badass'D Biz+Ink





You'll find more tips and tricks like this on April 15th when the Badass'D Biz+Ink CEO Handbook is released (title still in progress :p ) See you soon!

Photo Credit: jwinfred via Compfight cc

#ONEThing That'll Change the Way You Work

You're a zombie. Day in and day out, the same bullshit. People pulling you in 9 different directions and NO one cares about you. They don't.  

It's crazy. It's not fair. But that's life. And sometimes life feels like a 7.8T weight you carry around in your arms waiting for someone to help you bear it. But they won't. You're in this game alone.


But you can't let that stop you from kicking ass. Success is about making it through when you didn't think you could. It's about looking all the assholes who said you couldn't do it in the eye and saying, "Fuck you. I got this." It's about putting your head down and getting it done, even when you doubt yourself and want to throw in the towel because you're not sure you really can do this.


You DO got this. You can crank it out, even if you hate the drudgery of the BS around you: When you put your mind to #ONEThing.


That's what Kevin Packer of Trackfaster taught me. Instead of letting my head swim in the nonsense, focus on #ONEThing and get it done. That's all.


You know you have WAAAAAAYYYY more to do than #ONEThing to do for your business, but you use #ONEThing when you can't see above the swells, when you can't hear the music for the crowd, when you can't carry that 7.8T weight one more step alone. [Tweet this]


Because when you put everything else aside, that #ONEThing is all that matters. That #ONEThing will get you through. That #ONEThing will bring your success.


So, today, instead of getting mad at your SO for not understanding you really do have work to do, make getting your #ONEThing done your only goal for the next few days. Instead of losing your mind when you think of all the emails you have to respond to, focus on your #ONEThing and get the most important work you have in front of you done first. Instead of letting the swells swallow you, get your #ONEThing done.


What Should My #ONEThing Be


The thing that is going to change the game for you. It should be the thing that is going to take your business to the next level. Maybe it's just sitting down for an hour and coming up with ideas to make your brand a monster. Maybe it's working through product production. Maybe it's hacking away at your site for an hour each day until you get it looking the way you want it to look.


Whatever it is, do it. Everyday until it's done. Or until it becomes habit, if you need it to be something you do everyday for the rest of your life.


Don't look at the big picture. Look at the details. Focus on your #ONEThing.


Kick ass this week! Tania Dakka |Badass'D Biz+Ink




Beat Your Fear (Or lose it all)

Fear | Tania DakkaDave's Tragedy

Dave’s taken care of his family for years while his wife worked her big corporate job. It was all he had come to know. But, the time came for Dave to step up. He was worn down and needed to be everything his guts told him he could be – before it was too late.

So he took all his powerful business know-how and opened up a consulting business. It was great! He was taking on new clients and starting to create new and better products for them.

Until he had meetings that didn’t mesh with the rest of the house’s plans. Now, everyone was not so happy.

Succeed, But Only on Their Terms

Dave was doing well, and as much as everyone said that’s what they wanted for him, what they really meant was that’s what they wanted on THEIR terms.

Don’t get me wrong. It’s not their fault. Dave’s been their foundation from day one, now the foundation sways just a bit. The old way of doing things is shifting to fit Dave’s new routine and everyone’s a little fussier for it.

So to avoid confrontation and strife, Dave makes a horrible decision.

He scales back his power house to suit everyone else. Partly because he feels guilty. Partly because he’s scared that if his success continues, it’ll change the dynamics of the house and his role in it.

So he goes back to maintaining meetings based on everyone else’s schedule. Back to writing only when it’s convenient for everyone else. Back to resenting not being able to blow his biz up, full-force – the way he knows he can.

A Year Later

Dave’s doing freelance consulting when he can. He’s only making a fraction of what he could make because he chose not to push through the yucky feelings change brings. And he goes to sleep at night wondering “what if”, wishing he’d had the courage to face his demon, Fear.

What if Dave had listened to his gut? What if he had shifted the family dynamic? What if he had succeeded?

Instead of going to bed with a knot in his stomach, hating what he does, he’d rest well knowing that with a little fortitude, he managed to continue to care for his family on HIS terms AND theirs. He’d rest well knowing he’s developed products that can do what he does for his customers, instead of trading his time for a dime.

He’d be happy.

And so would his family because he’s finally able to focus and give them the attention and peace of mind they need and deserve.

Fear Won

Fear took Dave’s chance at success and spat on it. It took his self-confidence and chewed it up. It stopped him from living his best life and building his best business.

Don’t be Dave.

Take Back Your Chance for Success

Acknowledge your family’s and your own fears and move on. Acknowledge that change IS scary. And do it anyway. Acknowledge that without fear, there is NO growth.

Practice being there for them when they need you most. Practice creating  windows of opportunity. Practice pushing yourself beyond your comfort zone.

Set limits for your family. For yourself. For your Fear.

Win. Because you have NO other choice.


I'd love to know what you do to kick Fear's ass in the comments. You may help someone who can't see past it. Thanks!

Define Your Success

Tania Dakka | Badass'D Biz+InkDo you own a Ferrari? What's the value of that palace you live in?

What digits follow your name when people talk about your assets?

For some, those are their measures of success. It's not mine.

Let me saddle up on Thundah (yes, I named my bike :p ) and hit the road. Just for half an hour. The wind pushing against me at 55mph (because I'm not brave enough to go faster yet) reminds me that I'm free. I'm the controller of my own destiny.

That's my definition of success: To be able run my own business, take care of my children with home-cooked meals, take care of my home, to be there for my family when they need me, and to roll on two when I want.

I was thinking about this when I was out riding this morning. These are all things that people told me I couldn't do. And the fact that I did them is why they are my definitions of success. I don't need a mint in the basement, although it would be nice :) I don't need an Audi R8. I don't even want a bigger home.

I'm happy. I'm happy knowing I'm in charge.

Why Defining Your Success Will Make You A Better Entrepreneur

When you start out in business and you have no idea what you're working for, you'll shoot any target that runs your way. [Tweet! Tweet!]

And you'll not only end up chasing any lead you come across, you'll end up wasting precious time. And, in this day and age, no one has that to waste. But when your eye's on the prize, when you know exactly what you want to achieve, you'll make your dreams happen faster and you'll see your success come to fruition before your eyes.

When you're approached about your business, you'll ask yourself if the outcome will move you forward  or take you off track. Your answer will guide you toward your goal.

For instance, when you you're approached about a client who's gig just doesn't sit well with you, you have to make a decision to go through with it even if it feels "yucky" or walk away because you don't need the hassle of a less-than-deal arrangement. Will walking away hurt if you need the cash? Yep. But will it hurt as much as saying "yes" and then having to work double time with a client who isn't satisfied with anything you turn over?

Stand or Walk Away?

If your goal is simply to earn money, then you'll probably take it. If it's to build a credible business model known for its stellar performance, taking it isn't going to help you at all, so you'll walk away.

That's the scary part. But once you know your definition of success and how your work plays into it, you can accept that tinge of nauseousness, then happily move on to the next offer. And if you don't have one yet, that's okay because you're going to get out there and hustle your ass off until you nail it. THAT'S the way successful businesses are run.

You can't afford NOT to know your definition of success if you want to make it as an entrepreneur.

I'd love to know YOUR definition of success in the comments!

Have an AMAZING week!



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Showing Up Does NOT Guarantee Success

Glengarry Glen Ross Tania DakkaCheck Twitter. RT some goodies. Check Facebook. Get lost in everyone’s banter.Run over to Google+ and share some excitement there. Check email. Respond to a scant few that need responses.

Write a post. Share it.

That’s it. That’s showing up. That’s what I did for the last three weeks. And I got ZERO out of those weeks. In my defense, that’s all I needed and wanted to do – survive. But, as soon as inspiration struck (in the form of a foul-mouthed Alec Baldwin speech from Glengarry Glen Ross), I switched gears. (That bit's here.)

If you’re not familiar with Glengarry Glen Ross, you should be. Every entrepreneur should be. By the time the speech was over, I was packing to sign some real estate clients, then I realized I’m not even in real estate! That’s how powerful his speech was.

Baldwin basically said, in no uncertain terms, if you’re not closing, you’re not shit. Well, I can’t have people stepping on me like that, can you?? We've got to push to prove to people like Blake (Baldwin) that we are THE shit. Not shit.

And the lesson learned? We have to prepare to do that.

Prepare for Success

Baldwin closed deals because he knew his stuff. He was prepared to handle anything a “sit” would throw at him. And that’s what you have to do.

You have to know who you are sitting with (i.e. the client or prospect), what they need, what their perceived problems are, what their real problems are, and how you are the only solution they need.

Sounds easy peasy, right? :)

It’s not. It takes work. Baldwin said in his speech that he could go out on a sit that night and earn $15,000 in two hours. He couldn’t do that with only his charm or good looks (even if we’re talking 90’s Baldwin :D). He could earn that because he knew how to listen, how to talk and how to address concerns.

Now you have to learn how to do those things.

Where and How?

You spend time researching your clients. Talk to them. Get to know them. But not just on a superficial level, on an intimate level. Not like THAT - geez! Learn how to read their minds, how to interpret their feelings. ;) Tweet it?

For example, I can sell to my husband because I know how he thinks. He thrives on respect and success. I talk to him and those terms and I can “sell” him on most of my hair-brained ideas (someone say Harley?). My brother is a big goofball and I can sell him with a little humor. Get him laughing and he’ll say yes. One of my best friends just wants to be understood and felt cared for because she’s always caring for others. So, I’d talk to her in words that let her know that she is supported if I wanted to sell her something.

What About Your Client?

Now, if you have access to that kind of info on a regular basis - you know, like your best friend is your ideal client and you know how to deal with her, then you have a leg up on your competition right there.

But, if you don’t have that access, then you’ve got to be a little scrappy.

It’s time to start stalking! Wait, don’t be creepy. This is only for observation and learning purposes, get me? :)

Follow your ideal client all over social media and read up on what’s going on in her head. Then, put yourself in her shoes. Walk that walk. Then, next time she asks you a question, or asks a question on social media, or the next time you need to create a piece of content (which is, like, right now and all the time!), you can answer with her pain and emotions in mind.

Your preparation’ll show her you understand her and can help her solve that irritating problem because you built a connection, a bond, with her. Because you took the time to listen, learn, and relate.

That’s the key to closing deals. That’s the key to giving clients what they need. And that’s how you prepare for success.

Any questions? ;) Get out there and get busy. You have clients to study and deals to close.

An Entrepreneur's 5 Routes to Better Writing (And Online Success)

Show me the money! Isn't that why you're in biz? To earn money?

People come to your site to see your "goods", to hear what you have to say, and to decide if they want to give you their money.

Without writing that captures their hearts, you won't capture their wallets. Period.

Content, content, content

You've heard the Content Marketing buzz, you may have even soaked up some tips from our Content Marketing Mindslam, but the basis of content marketing is what? Say it with me now. Words. Words done right.

Making a living online is possible. Chris Brogan does it. James Chartrand does it. Corbett Barr does it. Glen Allsopp does it. And the list goes on and on and on. The one thing that makes it possible are the words they choose to use. The content they create. Their combinations of words and emotions are what make them successful.

They know how to write well. They know how to craft their messages so their readers want and need to consume them. They don't have super powers. They just have knowledge.

And you can have that same knowledge, too.

There are lots of ways to become a better writer.

tijmen van dobbenburgh

An Entrepreneur's 5 Routes to Better Writing

1. Read. Read. Read. Up your writing ante by reading fiction that speaks to the heart and the soul. There are loads of writers out there with beautiful minds and gorgeous words. Absorb the ways they each title reaches your heart as you read:

One Hundred Years of Solitude by Gabriel Garcia Marquez

Yesterday's Gone by Sean Platt (You could pull anything off his shelf and be good to go - he's an Imagery Wizard!)

Ender's Game by Orson Scott Card

Stranger in a Strange Land by  Robert Heinlein

Poems on the Top 500 Poems List on

2. Read blogs. Flipping from site to site or sifting through your Newsify app for the latest trends is great. For wasting time. Trust me.

I spent a year digging through the web trying to find the keys to great writing. They are there. But finding them is hard, then knowing if you're using them well is harder. You can become a better writer fishing through blogs looking for nuggets. But that won't make you a great writer.

And great writers make the money.

3. Take a course. The fastest route to great writing is education. Taking the Damn Fine Words course subtracted years of self-study and added 10 weeks of powerful value, that I earn a return on everyday. And that's the very reason I (and many, many others) return to James to take her other courses – because she's there to give us one-on-one feedback on our assignments, she's there to interact with us everyday during the course, and we walk away smarter, savvier, and damn fine writers.

But, I have taken courses from the wrong teachers before, too, so you have to be careful who you choose out there.

4. Get a one-on-one mentor. Pay a little more and have one-on-one sessions with the leader of your choice. James does coaching. Demian Farnworth does, too. (He's another I'd love to learn from because he's magical with a keyboard.) Find out if your favorite writer coaches and approach them. It's likely they'll say "yes" if you have a good relationship with them and are willing to shell out the moula to make it happen.

5. Do the work. Never stop writing. No matter what excuses you can come up with to not write, ignore them and do it anyway. Every day, life has a habit of stepping between us and success. But if you don't let it, and you write anyway, you'll beat it at its own game.

Write for the sake of winning.

Would your prospective clients and customers say you're a good writer? Where do you think they'll tell you you could improve?

 If you got anything out of this post, I'd be honored if you'd use the social buttons below and share it with your networks! Thanks!

photo credit: tijmen van dobbenburgh via stock.xchng

3 Elements of Successful Online Growth That You Might Be Ignoring (A Gardner's Version)

3 elements of online success | Tania DakkaSitting on dry soil, waiting for the right anything, does not a successful online business grow. Ideas don’t blossom on their own. They don’t wait for the right time to become fully envisioned WOW!s. You have to nurture them and feed them with love, care and attention - you know, just like those damn African Violets you keep killing. No, wait...that was me. Sorry.

Confidence and connections and are the food and water which grow your biz, once you have a fertile place to grow them.

Where to Plant Your Roots for Successful Online Growth

Beyond your own website that’s donned in copy the temperature of 1000 rising suns, Google+ Communities are powerful beds of deep, rich soil for the growing of your business.

But don’t get lost in the weeds.

Being a part of just any community isn’t going to give your biz the oomph and va va va voom! it needs to thrive and bloom. Because not all groups are created the same.

Ones which simply allow people to come in and graffiti the walls with links and no interaction are the weeds. And you won’t likely grow many helpful relationships there.

But, communities who prompt and prod you to engage with your peers are the communities where the magic happens. They are where the sparkly stuff takes hold and you begin to see new growth and feel yourself expand into a bigger, braver you.

The Food of Successful Growth


Have confidence that you can, have and do make a difference in the lives of others every. Day.

Have confidence that your idea and your vision are worth living out and there’s no one better to give it character, bounce, or fire than you.

Have confidence that you are the reason you succeed or fail and that the last option isn’t an option.

Without this power food, you’re biz is ten feet under tied to a concrete cinder block yanking at the rope scrambling to get up for air.

Don’t drown your vision in hopes someone will help you figure it out. They won’t. You have to do it yourself. Because you can. Because you have confidence in yourself to do it.

But we can’t live by bread alone.

The Water You Need to Grow


I don’t mean the kind of connections that let you rant about how you’ve worked so hard developing and nurturing your business, you just don’t have time to pick up the kids’ clothes off the floor. Me again? Damn. Sorry.

I mean connections who tell you what you’re doing sucks, you’ve got to go back and rethink that - without making you feel like an ass.

I mean the connections who lift you up when you’ve done something sparkly and say, “Look at you! You knew you could do it!”

I mean the connections who help you find answers when you don’t know where to look.

This is about RELATIONSHIPS, people.

These are the connections from which businesses grow. Not empty networks which only bear Link Fruit in hopes you’ll like and share. Those associations are based on a $ value (or maybe an @ value), not an emotional value.

And online work isn’t about consumerism anymore. It’s about kinship, interconnectedness, and community.

They have problems, you have solutions. Because you care. Not because you’re here to pay the rent (although if this art is your masterpiece that will happen in the end, anyway).

Food and Water Yield Wow!

Once you know you’re as powerful as you give yourself permission to be, and once you’ve mastered the art of helpworking, your business will only evolve into the psychedelic glamrock of beauty it was meant to be.

Your ideas and your vision will at last live and breathe, not only in your head and your heart, but online - and in the hearts of others, too. So grab your plot of dirt. Start watering and feeding your confidence and connections.

And watch as you and your biz blossom and bloom together into a drop-dead gorgeous incarnation of your vision.

Which one of these elements of success are you leaving untapped? Let me know below in the comments :)

Visualize the Game Plan, Not the Win

For years we have been told that we have to "visualize success" in order to BE successful.  Heck, I even blogged about it here.  Why?  Because I believe it.  Well, I am reconsidering what I believe in light of this new info because it makes sense.  However, I am not throwing the whole idea out of the window.  It still holds merit when used properly. In short, the link above explains how these researchers have found that doing what we have been taught to do actually brings complacency.  And thus, we relax our hackles and don't push forward as hard as we would if we hadn't envisioned our goal.

The logic is that the vision actually makes the brain think that it has achieved what it wanted and relaxes.

So what do they suggest?

The researchers suggest visualizing obstacles and obstructions instead.  But I suggest laying out visual map of what it is that needs to be done in order to reach the next level of your game.  For instance, before sleeping at night, see yourself doing each task the next day that you need to undertake in order make the it successful.  Each day should bring a new step and new plan.

Instead of just saying "I need to edit tomorrow" or "I need to write the spreadsheet for X client tomorrow," go further.  SEE yourself editing 10 pages and SEE yourself working on that spreadsheet.  This ingrains the vision for the following day and you have put it in your mind that it will be done.

Match Point

But in order to know what you should be planning for each day, you have to set out your game plan.  Know what you want and how long you want it to take to get there.  Refer to it often.  Each month check yourself to make sure that you are headed in the direction of your original goal.  Set your markers so that you can gauge where you stand in reference to the endgame.

So the next time you hear "visualize your success," respond with "visualize your daily game plan to get there."

What is your theory on visualizing success...was it all a ball of malarkey?  Let me know in the comments below, I love hearing from you!!

I also love keeping in touch with you guys.  And it would be a great honor if you would sign up to receive email updates or connect with me on Twitter, Facebook, or Google+.  Talk to you again soon!

Thanks for stopping by!

Photo Credit: Driolar (Wikimedia Commons) 

The Alchemy of Success

Once upon a time, the airwaves were flooded with the next magic pill to make people lose weight.  People bought them.  People fell for the nonsense…I was one of them. 

After many years of riding that roller coaster, it has finally become apparent to the masses that those gimmicks are just that. 

So what do you need to achieve?

You need the magic potion that I have for you.  Pay careful attention.  I am going to give you the recipe that you need to succeed.  Not just at weight loss, but at life.


Got your pen?


Here we go:

You need the following:

  • Belief
  • Love
  • Intention
  • Vision

Brew those things together and you have the winning combination of ingredients required to make the most of your life. 

Belief in yourself.  Love of yourself.  Soulful intention.  And your mind’s eye view of you doing what you do

That’s it. No pills.  No scams.  No silly gimmicks.  Listening to yourself and loving yourself leads you to success in every aspect of your life.  Your body, mind and soul know what you need.  All  you have to do is listen and obey. 

Easy, huh? 

If it isn’t, we’ll talk about why it isn’t as easy as it sounds next time. 

And in case you are a bald eagle hovering over this site, reading…fitness isn’t about the numbers :)

Drop me a line and let me know what key ingredient you are missing from your Success Recipe.  Thanks for hanging out and reading my wall...let's get together on Twitter and Facebook, too! 

 © Tania Dakka and Chaotic Musing, 2011