strategy

An Entrepreneur's Secret Weapon

11722466_722667254526354_7125672049141954737_oWhat woke you in the middle of the night last night? Not a bad dream. Not a fear. An idea. It yanked you awake, as if the world were going to end if you didn't write it down. (What? You're an entrepreneur who doesn't sleep with paper and pen(cil) by your head? Then you're doing it wrong.) As someone who's blood courses with ideas and tangents that you need to spread, then you owe it to yourself to arm your business with the tools to make it happen. And the greatest tool at your disposal: The acknowledgement of your obsession with your business.

Give yourself fucking PERMISSION to own who you are, without apology to any Tom or Dick that doesn't understand. You have the world to conquer and without an obsession to fuel it, IT. WON'T. HAPPEN.

When you look at the great entrepreneurs: Jobs, Cuban, Branson, Disney, and so many more...you see a pattern. A pattern of insane drive, an obsession, if you will.

They didn't let anything stand between them and their ideas. Not even OTHER ideas. Sure, they had them. We all suffer with Shiny Object Syndrome, but they were obsessed enough to build out the ones their guts told them were gold.

Are you? Am I?

I've been out of the saddle for two months. TWO MONTHS. Do NOT do this shit. Do NOT let life slap you and put you face down on the concrete. I'm not naive enough to think that you or I can't be slapped or feel the sting of said slaps. But I am here to suggest that if your obsession is deep enough, if it is great enough, that slap won't keep you down for long.

A lot of women say, "I want this. I want that." Blah, blah, blah. I say, "I NEED this. I NEED that. If I don't get it, I will die." Period. We all know that's shit. BUT, the point is it has to become your oxygen. It has to become the thing that gets you out of bed every. goddamn. day. Because if it's not, you'll let that slap keep you down too long.

Your revenue suffers. Your visibility suffers. Your mental state suffers.

Entrepreneur Ownership

Take your head out of your ass. Plant your eyes squarely on your goal again. And obsess over it. Make it your everything. Dream about it at night. Dream about it in the day. Breathe it. Think about it when you're alone. Think about it when you're not alone. Strategize in the shower (It's the only thing that gets me unstuck). Draw pictures of the thing you want most in this life before you sleep. Write about it before you start your day. Feel it coursing through your veins as though it were the only thing sustaining you.

Success is INEVITABLE when you obsess. Full Fucking Stop.

Are you playing? Or is your business your obsession??

If your strategy isn't working to grow and feed your obsession, let's connect and see how I can best support you and help you make it happen. It could be a simple solution that just needs a little push.