Running a freelance business is NOT for the faint of heart. You wear so many hats, you have to look in the mirror to know what you're doing next. There's marketing. Billing. Networking. Planning. Scheduling. Contract negotiations. Studying, practicing and honing your skills. Oh yeah, then there's the writing.
Don't forget the sitting that slowly kills your body. Working all hours to get it all done because you either have a day job or family needs to take care of.
To be a freelancer, you've got to be TOUGH.
Giving into the temptation to skip your workout's not only going to kill you. But it's going to kill your business.
Don't Ignore the Signs
How many times have you gotten up from your desk with pains in your back?
How many nights did you take Tylenol to ease your stress headache?
How many bottles of Visine have you been through for your dry, tired eyes?
If you notice any of the following warning signs, consider rethinking your business plan.
Warning Sign #1: Physical Pain and Discomfort
When you "end" your workday in physical pain and discomfort, that's your body screaming for help. Ignoring these signal leads to greater problems like heart disease, chronic back problems, obesity, diabetes, and a whole array of health problems that prevent you from carrying out your day-to-day normal activities as a freelancer.
Can't keep clients happy, if you aren't healthy.
Warning Sign #2: Fatigue
Constant exposure to stress, working every moment of every day, staying up late, getting up early to work before the house wakes up wears you out and depletes your energy. And energy levels plummet just when you need to be at your peak. Now you've got a high dollar project on your desk and you can't focus to get it done because you're too tired.
Think that copy's going to shine?
Warning Sign #3: Writer's Block
When you need your best ideas to flow and you can't get anything from the well, you've got a serious blockage. Now, we all know that writer's block's a figment of our imaginations, but not being able to think clearly is definitely real. You can dig into the depths of your soul, but if there's no clarity, you'll only pull up an empty bucket.
Clients don't hang around for muddy copy.
If any of these warning signs sound familiar, take action before it's too late.
Put yourself on the right track now, rebuild the foundation of your freelance business and start moving upward.
Rebuild It One Brick At a Time
Your foundation didn't start crumbling all at once. It took time to get to this point. And we all know that relearning and instilling new habits takes time and effort. So start rebuilding yourself and your business. By accepting where you are and taking the time to focus on what will benefit you most now.
Fitness isn't the be-all-end-all fix for everything, but it does improve the strength of your body and your mind. With exercise you get: increased strength, increased endurance, increased confidence, improved sleep habits and better focus. And I bet exactly zero of those sound beneficial to running a freelance business, right?
You don't need to focus to bring your clients your best work so they keep coming back. You don't need to be strong to be able to sit for hours and hours at a time trying to crank out jammin' copy that earns them (and you) money. And you certainly don't need your self-confidence to bleed through your words, right?
Yeah, I didn't think so.
Here's What You Do
Commit to 15 minutes everyday of the fitness fun of your choice. I don't care what it is. It could be hopping on one foot trying to chew gum while patting your head and crossing your eyes.
But what I do care is that you do whatever you want to do to the best of your ability (i.e. kick your own ass) for 15 minutes everyday. You don't need a gym. You're all the equipment you need. And I'm a FIRM believer in the fact that everything that can be modified. No matter what your fitness level there's something you can do.
5 things you can do RIGHT NOW:
Turn up Eminem's Cinderella Man and box for three "rounds."
Hit a Zuzana Light vid and crank it out.
Walk/run/jog for 15 mins.
DANCE!! Don Omar's station on Pandora R O C K S for making you want to shake your groove thang.
Do high knees (or jump rope) for 15 mins.
Yep. Don't make it complicated. Don't make it hard. Don't think about it.
Just do it now.
What stops you from making fitness part of your business plan?
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